Helping You Build A Relationship You Can All Be Proud Of

Wednesday, 14 January 2009

MY GOD! YOU JUST GOT FRAGRANCED!







We have just entered a new year and we are taking it to the next level. How did it fare the last time for you… I mean the 2008? Maybe the year went well may be it didn’t but we can give this year a little twist!

Have you had that experience where you speak with clients or shake their hands and in the next instant they are looking at you closely? Have you ever had people staring at you way after you are past and gone and then you hear so-so gossip floating around about how good you always smell?

Look I’ve got a great plan! Let’s hit the road this time around with how we smell. How is that sounding? Ooo la la huh? The truth, however, is some of us don’t smell at all! You are either smelling really terrible so clients will complain and get you fired or smelling good so clients will keep trouping in just because of you.

Smell good and close that sale is what I will say!

On a deeper level, I think we should pay more attention to the kind of stuff we put on us. Don’t just buy a perfume worth GH¢300.00 simply because it is Thierry Mugler's Angel or Elizabeth Arden’s Provocative Woman and it is selling in some cozy boutique! It could well be an impression or outright money down the drain!
So how do you buy a perfume… and smell good in it?

Read on cuz I have been busy reading around just to get you this good stuff!
Enjoy!

WHAT IS THE DIFFERENCE BETWEEN PERFUME, EAU DE PARFUM, EAU DE TOILETTE, AND EAU DE COLOGNE?

The differences in these depend on the amount or concentration of oils in any specific fragrance. The highest concentration is in perfume (or parfum). Next highest concentration is in Eau de Parfum, and then it reduces to Eau de Toilette, and finally Eau de Cologne.

Usually, Eau de Toilette and Eau de Cologne are interchangeable, particularly in Men's fragrances. After Shave has the least amount of oils.
The concentration by percent/volume of perfume oil is as follows:
Perfume extract (Extrait): 20%-40% (IFRA: typical 25%) aromatic compounds
Eau de Parfum (EdP): 10-30% (typical ~15%) aromatic compounds
Eau de Toilette (EdT): 5-20% (typical ~10%) aromatic compounds
Eau de Cologne (EdC): 2-5% aromatic compounds
As the percentage of aromatic compounds increases, so does the intensity and longevity of the scent created and the less you need to apply.
Eau de Cologne (EdC) is originally a specific fragrance and
trademark of a citrus nature and weak in concentration made in Cologne, Germany. However outside of Germany the term has become generic for a weakly concentrated perfume.

WHY DO SOME FRAGRANCES SEEM TO LAST MUCH LONGER THAN OTHERS?


People with dry skin usually find their fragrance-holding time shorter than those with oily skin because oily skin has more natural moisture to hold in the fragrance.

PH levels (amount of acidity in our skin) also vary slightly from person to person. Our individual levels of PH will determine how each ingredient in a fragrance will react.

HOW CAN YOU MAKE YOUR SCENT LAST LONGER?

Fragrance lasts longer on some people than on others because of differences in our skin (oily or dry) and in our PH levels. To achieve a longer effect, try layering your fragrance. Using the fragrance bath gel, then the moisturizer or powder, and then whichever perfume you want to wear; Eau de Toilette, Eau de Parfum or Eau de Cologne, will usually have a longer lasting effect.

Also, apply your fragrance low on the body, as well as behind your ears and on your neck, so that the scent rises and you won't lose it as quickly. A light spray on the hair can last all day.

WHAT IS THE DIFFERENCE BETWEEN A SPLASH AND A SPRAY?

There is absolutely no difference in the fragrance. The difference is in the application only. However, a spray bottle, being ostensibly sealed all the time, may actually have a longer shelf life. Making the decision between spray and splash is entirely a matter of personal preference.
The best way to get the most out of a splash though is: before drying off from your bath, spray on the splash all over the body and let it weave in to refresh, moisture and fragrance your body. Pat dry with your towel and there you are!

WHY DO SOME MEN WEAR COLOGNE AND OTHERS PREFER TO WEAR AFTER SHAVE?

Cologne's fragrance will generally last much longer than After Shave. However, many men choose to wear both. The fragrance lasts longer, you can use less of each, and you get the facial benefit of an After Shave.

WHY DOES FRAGRANCE CONTAIN ALCOHOL?

Alcohol makes the fragrance emanate from your skin. Without alcohol, you would be the only person who knew you were wearing any fragrance at all. But don’t try swallowing it in, you wont smell so alive when you belch... you will smell dead!

WHAT ARE THE DIFFERENCES BETWEEN AFTER SHAVE LOTION, AFTER SHAVE GEL, AND AFTER SHAVE BALM

After Shave Lotion will usually sting as well as help close the pores after shaving. After Shave Balm actually soothes the skin, After Shave Gel also soothes the skin, but cools the skin as well and relieves razor burn. I personally use none of them as I am simply not razor friendly! I use my clippers and there, I go swinging!

WHAT IS SHOWER GEL?

Shower gel is soap in a different form. It is made for use by both men and women, foams up well and leaves your chosen fragrance on the skin. It then enhances your cologne or perfume and the fragrance will last much longer! That is why perfume sets mostly come with them especially Eau de Toilette and Cologne.

WHAT DO FRAGRANCE NOTES REFER TO?

Perfume is described in a musical metaphor as having three sets of 'notes', making the harmonious
chord of the scent. These notes are created carefully with knowledge of the evaporation process of the perfume.

Top notes are very light and last just a few minutes (5-10 minutes). They form a person's initial impression of a perfume and thus are very important in the selling of a perfume. The scents of this note class are usually described as "fresh," "assertive" or "sharp."
Middle notes become apparent in about 15 minutes after application. These can last up to an hour or more. They emerge just prior to when the top notes dissipate.
Bottom notes are the heavier ingredients. These last the longest, usually for several hours. The base and middle notes together are the main theme of a perfume. Base notes bring depth and solidity to a perfume. Some base notes can still be detectable in excess of twenty-four hours after application, particularly the animalic notes


How can I keep my fragrance from going bad?


Keep all fragrance in a cool, dry area, and away from windows as sunlight can unbalance the various ingredients. An opened bottle should be kept in its box to insure a longer shelf life.

Ha! Guess it made and interesting reader… now you know so don’t go ranting and throwing you hand in brute anguish like some travailing prehistoric dinosaur cuz some smart butt boutique gave you a fake Chanel No. 5
CAUTION! Wearing HEAVY DUTY perfume to the office may be considered highly unprofessional and un-corporate if not outrightly provocative! It can cause you your job if your boss is asthmatic … or start a vicious cycle of sexual harassment if your boss is a perfume addict… like me (As in the addiction not the harassment) wink!